ellexx universe AG‌
‌Dufourstrasse 181
‌8008 Zurich‌



Commercial register entry

Registered company name‌
‌ellexx universe AG‌
‌Number: CHE-211.951.372 ‌
‌Zurich Commercial Register Office


Design and development‌
‌Simone Züger ellexx universe AG, Liip AG‌


Samantha Taylor (editor-in-chief), Céline Meier, Patrizia Laeri, Nadine Jürgensen

The picture on the membership page shows Annina Mutter to be seen.


The copyrights and all other rights to the content, images, photos or other files on the website belong exclusively to ellexx or the specifically named copyright holders. The written consent of the copyright holders must be obtained in advance for the reproduction of any elements.‌

General Terms and Conditions (GTC)

1. Scope of application

1.1 These General Terms and Conditions (GTC) apply to you if you purchase a subscription (membership) on the digital platform "ellexx" from ellexx universe AG or visit the website (visitor:in), and to all other contractual relationships that you enter into with ellexx universe AG. Contractual relationships that you may enter into with one of our cooperation partners via the product page do not fall within the scope of these GTC.

1.2 ellexx universe AG operates the website, where you as a natural person and as a legal entity can purchase either a monthly or an annual Membership on the digital platform "ellexx" at ellexx universe AG.

1.3 In order to be able to purchase a Membership, you must be a natural person with full legal capacity (minimum age 18 years) or a legal entity registered in the commercial register. If you are under 18 years of age, you need the written consent of your legal guardian or legal representative to purchase a Membership.

1.4 As soon as you as a visitor:use the website, you agree to these GTC. Use is deemed to have occurred whenever you call up the websites. In order to acquire a membership of ellexx, you give your active agreement with these terms and conditions by clicking on the checkbox. As soon as you become a member, we will send you our Storyletter. You can unsubscribe at any time.

2. Scope of services

2.1 ellexx universe AG operates the platform, where you can subscribe to a Membership of "ellexx" or read the freely accessible information. ellexx universe AG is responsible for the content of the website. Excluded from this are the product pages that have been created together with our cooperation partners.

2.2 The copyrights and rights of use remain with ellexx universe AG at all times.

2.3 You are solely responsible for deciding whether you wish to subscribe to a membership with "ellexx" or whether you wish to enter into a contractual relationship with one of our cooperation partners.

2.4 If you choose to purchase a product from our partners, you acknowledge and accept that we may receive commissions, retrocessions, compensation or other benefits (third party compensation) from our partners in connection with the services provided to you. You waive any claims regarding such third party compensation and acknowledge that we may retain such compensation as compensation for our services.

2.5 If you purchase a Membership for "ellexx", you are entitled to the following benefits as a "Member".

Monthly and annual memberships include:

- Access to all checklists in the Close the Gaps page

- Access to premium content (video tutorials)

- elleXX Empowerment Newsletter

- 20% discount on all ellexx events, e.g. the Money Hacks with Smart Purse

- Tadah: One-time 25% discount on the 1st purchase - no matter which product. After that 10% discount on all products for 1 year.

ellexx universe AG donates part of the membership income to projects that empower women. Part of the profit is invested by ellexx universe AG as an angel investor in start-ups. However, this means that you as a member have neither a legal nor a factual claim to proof of this donation or investment. The ellexx universe AG is free to choose to whom it would like to allocate the amount to be donated or the investment. Recipients of such donations or investments do not acquire a legal claim to payment.

3. Payment, commissions and fees

3.1 You will be asked to provide your surname, first name and email address before making your Membership payment.

3.2 Your payment as a Member for a Membership will be made to the account of ellexx universe AG. Any transaction fees will be deducted from the payment. The fees depend on your chosen means of payment.

3.3 As a Member, you agree that ellexx universe AG may instruct independent third parties to collect a payment from you to a Swiss account. For this purpose, you will be forwarded to a payment provider via an electronic payment gateway.

3.4 The amounts paid in by you as a Member are at the free disposal of ellexx universe AG.

3.5. Membership costs CHF 131 per year or CHF 13 per month including VAT.

4. Term, termination and repayment

4.1 Subject to an express declaration that the Membership is not to be continued, the subscription or your Membership will be renewed automatically and without further notice for a further year, or the monthly subscription will be renewed automatically and without further notice for a further month. You must notify us electronically (by e-mail or via the membership portal) of the non-renewal of the membership no later than two (2) working days before the renewal of the subscription.

4.2 A refund of a Membership once redeemed is not possible.

5. Data use and data protection

The following data protection declaration is an integral part of these GTC.

6. Duties as a member

6.1 You are solely responsible for the content of your registration as a member and thus for the information you provide about yourself. You confirm that the information you provide is complete and true.

6.2 As a visitor or member, you are obliged to indemnify ellexx universe AG against any costs, claims, damages, losses or other demands that may arise from your registration or visit to the website or for any other reason.

7. Shop

7.1. In the e-shop you place an online order. The order is binding if you have agreed to the terms and conditions and pressed the "Order now" button. This creates a legally valid sales contract between you and ellexx. After receipt of your order you will receive an order confirmation by e-mail.

7.2. After the order confirmation, we will send you the ordered items to the delivery address you specified. External influences such as natural disasters, slower processes at delivery partners can extend the delivery period. If delivery of the goods fails despite repeated delivery attempts, ellexx can withdraw from the contract. Apparently erroneous errors in the delivery of goods are to be reported in accordance with OR Art. 6a and sent back to us.

7.3. Our offer in the e-shop is non-binding. As a rule, the items offered in the e-shop are available. If it is not possible to deliver one or more items due to a stock discrepancy, we will let you know as soon as possible. In this case, the fee paid will be refunded to you.

7.4. Our sales prices are ex warehouse and are given in Swiss francs, including statutory VAT and excluding shipping costs.

7.5. For orders in our e-shop, you can use the payment options specified there.

7.6. We only deliver to Switzerland. You as the buyer bear the shipping costs. We only charge you for the actual postage costs. These can be seen in the shopping cart at the end of the payment process. We reserve the right to commission other companies with delivery in addition to Swiss Post or to deliver orders ourselves; shipping costs are non-refundable. It is not possible to collect your own items. The ordered goods remain the property of ellexx until full payment has been made.

7.7. You can revoke the contract within 10 days after receipt of the goods with a description of the reason for the return by returning the goods. The return of the goods is at your own risk and expense. Only items that are unworn, undamaged and in perfect condition will be accepted. In particular, worn, soiled, damaged or bad-smelling products cannot be returned. If this is not the case, we reserve the right to assert claims for compensation. You can send a return to the following address: ellexx universe AG, Dufourstrasse 181, 8008 Zurich You can deduct the amount of a returned item from any total amount. If the total amount has already been transferred to us, we will send you back the corresponding amount using the same means of payment. Shipping costs are non-refundable.

7.8. We ask you to check the delivered items immediately for correctness, completeness and integrity. Complaints about the scope of delivery, material defects, incorrect deliveries and quantity discrepancies are requested to be made in writing by e-mail to within 5 working days of receipt of the goods. We will be happy to check the defect. If the defect is accepted, we will send you an identical replacement item if it is in stock. Otherwise the entire amount will be refunded to you. Our warranties for the purchased items are limited to the assurances of the respective manufacturer. If you handle the products improperly or have personally modified them, your right to claim defects expires.

8. Disclaimer

8.1. ellexx universe AG assumes no liability whatsoever with regard to the correctness, accuracy, topicality, reliability and completeness of the information. Liability claims against ellexx universe AG for material or immaterial damage resulting from access to, use or non-use of the published information, misuse of the connection or technical faults are excluded.

8.2. All offers are non-binding. The information shown on financial and insurance products does not constitute investment advice or any other personal advisory service and is aimed exclusively at people resident in Switzerland.

8.3. ellexx universe AG expressly reserves the right to change, supplement or delete parts of the pages or the entire offer or to temporarily or permanently discontinue publication without prior notice.

8.4. References and links to third-party websites are outside our area of ​​responsibility. We disclaim any responsibility for such websites. You access and use such websites at your own risk.

8.5. Claims for damages from impossibility of performance, from breach of contract, from culpa in contrahendo and from tort are completely excluded, unless intentional or grossly negligent action is involved, against ellexx universe AG and against its vicarious agents or vicarious agents. Liability for indirect damage or consequential damage is excluded.

8.6. Furthermore, ellexx universe AG assumes no liability for third-party services that it obtains in the context of fulfilling the contract. Nor is it liable for damage suffered by visitors or members as a result of the behavior of other users.

9. Delivery of educational content

ellexx offers visitors various educational content including but not limited to articles, videos, podcasts, coaching and webinars (live and recorded), the newsletter, structured learning courses, checklists and surveys. Some content is accessible to any visitor to, while other content may be restricted to members. In all cases, the content made available to you is provided for educational purposes only and does not constitute and will not be construed as financial advice (regulated or otherwise).

You as a visitor bear full and clear responsibility for your financial, personal, business or other actions, and ellexx can under no circumstances be legally or financially responsible for the actions or consequences of the actions or decisions of you as a visitor or member be made. You as a visitor and/or member are aware that ellexx – even if ellexx has financial and legal expertise – is not an institution regulated by the Swiss Financial Market Supervisory Authority (FINMA) (or an equivalent authority) (i.e. no bank, no bank advisor, no asset manager, etc.).

Any content, coaching or other assistance we provide to you is not regulated financial advice and therefore you have no right under any circumstances to make a claim against ellexx in relation to financial advice. Likewise, you hereby agree and understand that no part of ellexx's platform or the services provided ever constitutes any other form of professional advice such as investment advice, legal advice, tax advice or accounting advice. Therefore, ellexx expressly rejects any professional liability in this regard and to the maximum extent permitted by law. ellexx is never responsible or liable for the financial situation of you as a visitor or member. Your financial decisions, losses or other actions are your own responsibility and you fully understand and agree to the scope and limitations, role and purpose of ellexx.

The information on this website that is not expressly identified as an offer (by reference to term sheet(s), base prospectus(es) or base information sheet(s)) is to be qualified as advertising within the meaning of Art. 68 para. 1 FinSA and is for information purposes only. They are aimed exclusively at persons domiciled in Switzerland. They do not constitute personal advice or any other financial service within the meaning of FinSA.

10. Copyrights

The copyrights and all other rights to the content, images, photos or other files on the website belong exclusively to ellexx universe AG or the specifically named copyright holders. The written consent of the copyright holder must be obtained in advance for the reproduction of any elements.

11. Severability clause

Should individual provisions of these GTC be or become ineffective in whole or in part, the validity of the remaining provisions and the validity of the contracts based on them shall not otherwise be affected. The ineffective provision shall be replaced by the parties by an effective provision which corresponds as far as possible to the economic purpose of the ineffective provision. The same applies to any loopholes in the GTC or the contracts based on them.

12. Jurisdiction, Applicable Law

Subject to the provisions of the Privacy Policy, these Terms and Conditions and the contracts based thereon between you as a Visitor:in or Member and ellexx universe AG shall be governed exclusively by Swiss law, to the exclusion of the conflict of laws provisions and the provisions of the UN Convention on Contracts for the International Sale of Goods (CISG).

The exclusive place of jurisdiction is Zurich.

12. Modification of Terms and Conditions

ellexx universe AG reserves the right to change the GTC at any time without giving reasons. The changed GTC apply from the date of publication on the website

Last modified on March 03, 2023

Privacy policy

Type and purpose of data processing
‌We use personal data to operate this website and to offer and advertise our services. Depending on how you use our online offer, different data is processed.

On the one hand, this is information that you actively provide to us, e.g. in a contact form or by e-mail.

Other data is collected automatically as soon as you visit this website. This is mainly technical information such as IP address or the web browser used. In these cases, we actively draw your attention to this fact.

In addition, we evaluate the behaviour of visitors to our website. The data is analysed statistically and is not used to observe or identify individuals. The insights gained help us to optimise our online presence in the interests of our users.

Security measures
‌We have taken technical and organisational measures to protect your data from misuse when using our website and the associated functions and services. The security measures include, among others, the encryption of data transmission between browser and server (HTTPS) as well as the secure sending of e-mails (SSL/TLS). We recommend that you also activate SSL/TLS in your e-mail programme.

We would like to point out that security gaps in data transmission over the Internet can never be completely ruled out.

Storage and deletion
‌Data that you send us, e.g. via the contact form, are used by us exclusively for their intended purpose and are not passed on to third parties without your permission. By sending us the data, you agree that we may store and process the data until you revoke your consent to the storage of the data or until the storage of the data is no longer necessary for the intended purpose and the deletion is not contrary to any statutory retention obligations.

Data subject rights
‌As a data subject, you have the right to information, correction and deletion of your data and to restriction of processing as well as a right to data portability at any time, insofar as no legal storage obligations prevent deletion.

To exercise your data subject rights, for further information about the processing of your personal data by us or for suggestions or complaints, please feel free to contact us. Please write to us at hello(at)

Server access data
‌We collect information about every access to the server on which this service is located. These log files contain the URL of the accessed website, file, date and time of access, status code of the request, amount of data transferred, browser type incl. version, the operating system of the user, referrer URL (the previously visited page), IP address and the requesting provider.

The log files are used for the operation, security and optimisation of this website and are deleted periodically. As a rule, the log data is only evaluated statistically. In the event of justified suspicion of illegal use (e.g. hacker attack), we reserve the right to examine the log data in detail. Data whose further storage is necessary for evidentiary purposes is exempt from periodic deletion until the incident has been clarified.‌


Like almost all websites, we also use cookies: small text files that are stored on the user's device. Session cookies are automatically deleted when you close your browser. Other cookies have an expiry date or remain permanently stored in order to recognise your browser on your next visit.

We use cookies to enable certain functions and to make your surfing experience more pleasant. We also use cookies to analyse how our website is used. You can find more detailed information on the services used in the relevant chapters, including information on how to avoid these cookies.

You can object to the use of cookies for marketing purposes for many of the services, in particular with regard to tracking, via the US site the EU site

You can also block cookies in general in your browser settings or delete them at any time. To understand these settings, the following links may be helpful, otherwise you should use the "Help" option in your browser to obtain further information.

Cookie-Einstellungen in Internetexplorer
Cookie-Einstellungen in Firefox
Cookie-Einstellungen in Chrome
Cookie-Einstellungen in Safari


Newsletter subscription to the newsletter is done with a double-opt-in procedure, i.e. through your consent. After registering via this website, you will receive an e-mail asking you to confirm your registration. This confirmation is necessary to ensure that you really want to subscribe. This process is logged in order to be able to prove the registration process.

For this purpose we log:

  • Consent to receive newsletters
  • the agreement of our privacy policy and the GTC
  • the sending of the confirmation email
  • the receipt of the reply e-mail

You can cancel your subscription at any time. You will find a corresponding link at the end of each newsletter. The personal data linked to the newsletter subscription will be deleted after cancellation.

When you open the newsletter, a small embedded graphic establishes a connection to the server. This collects technical information such as browser and system version, your IP address and the time of the retrieval. It can be determined whether the newsletters are opened, when they are opened and which links are clicked on. Technically, this information could be assigned to individual recipients. However, we have no interest in observing individual users. We evaluate the information anonymously in order to recognise reading habits and to optimise our newsletter.

The newsletter is sent using Friendly. For this purpose, your e-mail address and further information about the analysis of the newsletter are stored. You can find more information about Friendly's data protection precautions here:

Member area

If you no longer wish to receive advertising targeting when visiting our website as a registered and logged-in member, you can send us an e-mail to hello(at) with the note "Please no advertising targeting as a logged-in member". If you also do not wish to receive retargeting when visiting our website, even if you are not logged in, you can proceed as already described with regard to cookies.

Social media
‌We maintain online presences within social networks and platforms in order to communicate with the customers, interested parties and users active there and to inform them about our services. When you access these networks and platforms, the terms and conditions and data processing policies of the respective operators apply.If you visit our website while you are logged into an external service, additional processing processes involving personal data are possible over which we have no control. Please contact the respective provider for more information.FacebookPrivacy Policy: Policy: Policy:

Youtube Privacy Policy:

LinkedIn Privacy Policy:

Pinterest Privacy Policy:

TikTok Privacy Policy:

Google Analytics
‌This website includes Google Analytics, a web analytics service provided by Google LLC. Google processes the information on our behalf, provides us with reports on the activities on our website and provides other services so that we can evaluate and optimise the use of our online offer.

Google is certified under the Privacy Shield agreement and guarantees to comply with European data protection law.

We use Google Analytics with IP anonymisation. This means that the IP address of users is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there.

If you do not want us to collect your data with Google Analytics, you can either deactivate cookies in your browser or install the following plug-in:

For more information on Google's use of data, settings and opt-out options, please visit Google's website.

Eventbrite and Zoom
‌Our address, reservation and course administration is managed by the Eventbrite and/or Zoom software. We record your data in this programme, which you give us by filling in the registration form, by e-mail or by telephone / verbally. In addition to your contact details (first name, surname, home and billing address, telephone number and e-mail address), we also record the times of your visits and courses.

Depending on your needs, further personal data may be requested and stored. Detailed information on Eventbrite's privacy policy can be found at:



We conduct surveys and registrations (e.g. when registering for asset management) via TYPEFORM S.L. Carrer Bac de Roda, 163, 08018 Barcelona. ( Thanks to this plugin we can offer you an interactive contact form. Your answers will be saved on Typeform's data is stored on the Amazon AWS Service. You can find out more about data security at Typeform here:


We use payment service providers to process your payments securely and reliably. The terms and conditions of the respective payment service providers, such as general terms and conditions (GTC) or data protection declarations, apply to the processing.

We use in particular: Stripe for the processing of payments; Providers: Stripe Inc. (USA) / Stripe Payments Europe Limited for persons in Europe; Data protection information: «Stripe Privacy Center», Datenschutzerklärung («Global Privacy Policy», Übersetzung auf Deutsch), Cookie-Richtlinie («Cookie Policy», Übersetzung auf Deutsch)


We process purchases via the e-shop via the provider Ecwid. We record the data you provide there for shipping the ordered goods and for processing the payment. The conditions of this service provider also apply to the processing and use of Ecwid: Information on data protection from Ecwid:

Last updated: August 3rd, 2023

We retain the compensation we receive from our cooperation partners as remuneration for the marketing of services. This is how we finance our content. In return, you won't find any banners or flashing ads on our platform.

Your waiver of refund

In accordance with Article 2.4 of our General Terms and Conditions, you waive the reimbursement of distribution fees and other remuneration by third parties which we have received in the past and may receive in the future.

This is the maximum amount of distribution fees that we can receive:

ellexx Pillar 3a: With a bank fee of 0.48%, this is divided equally between Vontobel and us. We are therefore entitled to 0.24% for our cooperation with Vontobel.

Migros Bank ellexx Tracker Certificate: With a fee of 1.1%, the issuer (ZKB) receives 0.3%. The remaining 0.8% is divided equally between Migros Bank and us. We are therefore entitled to 0.4% for our cooperation with Migros Bank.

ellexx JUSTIS legal protection: CAP pays us 10% commission on the net premiums collected from the ellexx portfolio (subscription fees excl. 5% stamp duty), based on the total net subscription fees collected.

Independent asset management: ellexx receives between 20% and 50% of the fees received from the various advisory services.

Last updated: March 2, 2023

Broker information

From ellexx universe AG

Pursuant to Art. 45 of the Insurance Supervision Act (ISA)

Edition 23.11.2021

1. Intermediary undertaking and class of insurance

ellexx universe AG, Gasometerstrasse 36, 8005 Zurich (elleXX), acts as a contractually bound agent of CAP Rechtsschutz-Versicherungsgesellschaft AG (CAP) as well as Groupe Mutuel Services AG and sells legal protection insurance and health insurance products online on its behalf.

2. Contractual relationship

CAP has an agreement with elleXX as a tied agent. elleXX is remunerated for each policy. Groupe Mutuel has an advertising partnership agreement with elleXX and is compensated for each insurance policy taken out.

3. Errors, negligence, incorrect information

In the event of errors, negligence or incorrect information in relation to the brokerage of insurance contracts, elleXX and CAP as well as Groupe Mutuel are liable within the scope of the statutory provisions.

4. Personal data

elleXX, CAP and Groupe Mutuel undertake to take all precautions to ensure compliance with the statutory data protection provisions. As an insurance company, CAP as well as Groupe Mutuel collect and process your relevant personal data in order to provide an insurance quote and to process your policy after purchase. Personal data is usually stored in electronic and/or paper form.

5. Complaints

If you have a complaint, you can turn here:

CAP Rechtsschutz
‌Neue Winterthurerstrasse 88‌
‌8304 Wallisellen

Tel. +41 58 358 09 99


Groupe Mutuel Services AG

Rue des Cèdres 5, 1919 Martigny

Tel: ±41848803111

It is important to us to stay in dialogue with you. If you have any questions, please write to us at hello(at)